UNLOCK NEW CUSTOMER ACQUISITION WITH NIFT

THE ULTIMATE PERFORMANCE MARKETING CHANNEL FOR DTC BRANDS!

DTC brands, it’s time to give your performance marketing a boost. Let’s talk numbers. Nift drives net new customer acquisition for 12,000+ brands, with an average 10% conversion rate (CVR) and low cost per acquisition (CPA)—up to 50% less than paid social. Leading brands like HelloFresh, Scentbird, and Thrive Causemetics leverage Nift’s innovative approach.

  • Increase CVR
  • Reduce CPA
  • Achieve ROAS Targets

A PROVEN TRACK RECORD WITH DTC E-COMMERCE BRANDS

Trusted by top brands

”Nift helps orchestrate offers with what works best for their customers, and it’s become one of the most important tools we’ve used with an average conversion rate of over 10%.”
Louis Amoroso, CEO of Full Glass Wine Co.
”Nift’s customers are net new, cost less, and have strong buying behavior. We see 3X better conversion than other top social channels.”
Samantha Taslim, Director of Acquisition Marketing, Rocksbox
“You get the volume of customers you need and a team to help you iterate so you hit your CPA targets.”
SCENTBIRD
”A great addition to our growth efforts at a consistent ROAS, Nift has become our 3rd sales channel after paid search & social, and their managed service makes it a light lift for our team.”
Matt McGlynn, Director Performance Marketing, Blenders Eyewear
“I needed new running/walking shoes, and it was great to learn about this brand. Glad they are good for the environment! Thanks for introducing me!”
Lucia Flaherty tried, Allbirds

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How Nift Works

1. FULLY MANAGED SERVICE

You provide the assets and we’ll develop any creative needed, including remarketing emails. We’ll monitor and optimize your campaign to achieve fast and efficient growth.

2. SET YOUR MARKETING BUDGET
We’ll create a test plan to hit your CPA goals within a set budget, optimizing for ROAS.
3. TRACK RESULTS
Consumers who choose your brand are taken directly to your site for purchases, subscriptions, or membership – no attribution gaps. Real-time tracking provided.
WHAT IS NIFT’S ECOSYTEM?

Drive net new customer acquisition at or below your current CPA

If you’re running an eCommerce business today, you understand how drastically customer acquisition strategies have shifted throughout the years. You’ve probably tried everything from search engine optimization (SEO) to social media advertising to email marketing. But despite all of your efforts, your business is likely getting lost in the noise.

Consumers have more options than ever, and competing for their attention is getting harder and harder. Brands need an alternative acquisition channel to acquire new, life-long customers. And that’s where Nift comes in.

Nift is revolutionizing how consumers and brands discover each other by integrating direct-to-consumer (DTC) products and services as a ‘thank you’ gift within consumer apps. The keyword here is ‘gift’. The products or services offered on the Nift platform are not ads; they are personalized gifts shown to consumers who are ready to purchase. Once a consumer has completed an action, like registering on Tinder, checking in to the gym at PlanetFitness, or leaving a review for a restaurant, our proprietary AI selects individualized gifts for a new brand to reward and thank them.

What is Nift?
Nift is a unique, closed ecosystem of 51 million real consumers, so you don’t have to worry about bots or false impressions. Our consumers actively discover new brands and our partners share in the profit of that discovery. That means there are a lot of moving parts and pieces within our model.
Nift for Partnerships

Apps like Tripadvisor, Afterpay, Mindbody, and Planet Fitness partner with Nift to delight users with unexpected offers from partner brands after they complete an action, such as leaving a review, making a payment, or upgrading their membership.

Nift for DTC Brands
Leading DTC brands like HelloFresh, Thrive Causemetics, Wine Insiders, and Blenders Eyewear use Nift to gain exclusive access to consumers who are actively engaged with our consumer app partners.
Nift for Consumers
With Nift, consumers find new brands that align with their interests and preferences through a one-of-a-kind incentive to purchase. All ‘thank you’ gifts are 100% unique to the Nift platform; they are not promo codes that are searchable and available to everyone.

BUILD YOUR 3RD TOP PERFORMING MARKETING CHANNEL WITH NIFT

Scale at a consistent CPA and ROAS

Ready to revolutionize your DTC brand’s marketing strategy? Explore Nift today

2X
Higher Purchase Likelihood
Consumers are twice as likely to buy products they see on Nift. Tap into this powerful conversion potential!
10%
Avg Conversion Rate
DTC brands thrive on Nift, converting at an impressive rate. Your next sale awaits!
2x
Lower CPA
Nift unlocks cost efficiencies, making your marketing budget go further.
5x
New Customer Growth
Nift is the gateway to expanding your customer base.
3x
Better Conversion Than Overpaid Social Ads:
Ditch ineffective channels and embrace Nift’s superior performance.

UNLOCK THE POWER OF NIFT’S SEAMLESS INTEGRATION WITH KEY APPLICATIONS

Discover how Nift can supercharge your brand’s customer acquisition strategy. Our platform seamlessly integrates with the applications you already use, streamlining connections with new customers. Notably, our Shopify integration ensures tight attribution, allowing your data to flow seamlessly between platforms, and Nift’s conversions align seamlessly with actual Shopify sales!

But that’s not all—Nift also helps you build valuable first-party data. Each Nift selection is tied to a real person’s email and name, along with their chosen category and gift. These insights are added to your CRM database, permitting you to remarket effectively. It’s a win-win: incremental sales and quality opt-in first-party data.

UNLOCK THE POWER OF REAL-TIME DATA WITH NIFT’S REPORTING DASHBOARD

At Nift, we empower DTC brands with actionable insights through our real-time reporting dashboard.

Here’s how it benefits you:

  • Informed Decision-Making: Make strategic choices that drive your brand’s success by leveraging real-time data. Our dashboard provides a comprehensive view of your marketing campaigns, allowing our team to act swiftly and effectively.
  • Optimize Performance: Nift’s smart insights help our team fine-tune your marketing efforts. Identify what’s working and what needs adjustment, all in real-time.
  • Effortless Transparency: Access the same insights our team uses to optimize and enhance performance—without the hassle of managing campaigns. You’re in the driver’s seat without pulling levers or navigating complex platforms; our team does all of the optimization for you.
  • Zero Work, 100% Transparency: Nift’s dashboard offers complete transparency without requiring you to handle campaign management minutiae. Focus on growth while we handle the details.

Discover the power of Nift’s real-time reporting—where data-driven decisions meet simplicity!

NIFT WAS DESIGNED FOR GROWTH MARKETERS AS A NEW​

PERFORMANCE MARKETING CHANNEL

DRIVE MORE FIRST-TIME SALES
  • Low CPA due to high conversion (up to 3x higher than search and social). Get meaningful scale at target LTV.
  • Performance marketing that beats search and social.
SUPPRESS EXISTING CUSTOMERS
  • Nift’s AI suppresses existing customers from your CRM data and/or recent Shopify conversions. Get true “new” leads.
GENERATE SALES & HIGH-VALUE LEADS
  • Even if customers don’t immediately make a purchase, you’ll receive name, email address and opt-in permission to remarket to anyone who selects your gift.
  • 1st-time sales and 1st party data with opt-in interest.
FULLY MANAGED, TURNKEY SERVICE
  • 100% managed service, full transparency, dashboard access to track all variables, tight attribution, and an account manager working to hit your CPA goals.
  • Light lift for growth marketing teams.

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